"I had to wait through three changes of the red light just to get to Moosecraft," said Nell Needles. "Everyone was gawkin' like they were looking at a wreck."
The traffic on Moose Street has increased over the past few months, but what Needles is referring to is Between the Antlers, a new business that's causing a stir among some of the citizens.
"It's disgraceful," said Holly Roller. "They say it's an adult novelty store, but that's just a fancy way to say smut peddlers."
Between the Antlers opened its doors two weeks ago, and according it its owner, Madame Shaw, business has been slow.
"We've had a few people come in," she said. "No one knows we're here yet. I suspect business will pick up the more we settle in."
Patrons must be 18 years or older to enter Between the Antlers, and despite the questionable tagline, the business keeps to itself and has an unassuming storefront with tinted windows and a security guard to check IDs at the door.
Despite the precautions some residents think the new business will attract a criminal element to Moose Street.
"First it's porn," Roller said. "Next they'll be selling drugs."
Mooseville Department of Commerce says it can't control what kind of business sets up shop as long as it's legal.
"Fortunately for us the more people in town means the more demand for business," says Lapíz Pusher, a representative for the Department of Commerce. "If they pay their taxes, they can keep their doors open."
Owners must apply for a license before being allowed to operate a business within Mooseville city limits. According to Pusher, the number of applications are up from this time last year, and the types of business range from a new shoe store to a bakery.
"We even had two guys inquire about starting a head shop," Pusher said. "They took an application, but we haven't seen them since."
Not all businesses on Moose Street are causing dust-ups. The Dojo Martial Arts Center just opened its doors and has seen a steady flow of customers, all having positive things to say.
"It's clean in there," says martial arts student, Kung Fuzed. "And you learn some valuable self-defense skills, which is really important now-a-days."
When a city grows so do the businesses in its community, and Mooseville is no exception. Although the transition can be difficult for some, others simply chalk it up to growing pains.
"The traffic's a bit inconvenient, but I kind of like the bustle." says Al Majority. "It gives me a little pep in my step when I'm walking down Moose Street."